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Did you know that bullying happens once every seven minutes on the playground and once every 25 minutes
in class?
Bullying is a sad, tragic reality that affects virtually every Canadian child as a victim, bully or
bystander. And as much as we would always like to be there to help, the reality is that most
bullying episodes occur when adults aren't around. It's therefore essential that we empower children
with tools to address bullying on their own.
CCA's anti-bullying commercials, "Walk Away" and "Words
Hurt", aim to empower bully bystanders or the "silent majority" that
might stand and watch bullying with practical tools and information to start making a difference.
TV&ME Lesson Plans
Click on a commercial below to review the lesson plan. Once you have read the lesson plan, click on the
back button on your screen to return to the TV&ME program. To view the commercial itself, click on the
thumbnail icon. Please note that you MUST have QuickTime to view the commercials. To download QuickTime,
view the right hand side of this page.
If you are unable to view the commercial, please email your name and address to us
at info@cca-kids.ca and we will be happy to send you a VCR copy.
We hope you find TV&ME useful and as always, we welcome your feedback. Be sure to
email us with your comments at info@cca-kids.ca.
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| Click here to learn more about Media Literacy -- Teaching Children to Watch Carefully, Think Critically and Navigate Safely. |
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 Click here to download the latest version of Adobe Acrobat Reader so you can download TV&ME lesson plans. |
 Click here to download the latest version of QuickTime so that you can view the CCA commercials. |
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