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Fast Facts on Children and the Internet
According to a 2001 study by the Media Awareness Network:
- When asked how much their parents know about the websites they visit, almost 4 in 10 young people (38%) say their parents know very little or nothing at all. Fewer than 2 in 10 (16%) say they think their parents know a great deal about the sites they visit.
- When parents were asked how much they knew about the sites their children visit, 71% say they knew a great deal or a fair bit. Fewer than 3 in 10 (38%) parents said they knew very little or nothing at all about the websites their children visit.
According to the 2000 YTV Kid and Tween Report:
- Three-quarters (75%) of youth between the ages of 9 - 14 have a computer at home and one-fifth of the older ones (aged 13 to 14) have a PC in their own bedroom.
- Two-thirds (68%) of 9 - 14-year-olds with computers at home had access to the Internet in 2000, compared to only half (50%) in 1999. That's a 36% increase in one year.
- Of the two-thirds (66%) of kids, aged 6 - 8 that have computers at home, more than half of these kids have Internet access as well.
- 6-8-year-olds are online for one hour or less each week.
- Parental guidance is evident, as 9 out of 10 parents 'always or sometimes' surf the Internet with their 6 - 8-year-old kids. And 4 out of 10 parents have installed an Internet safety device on their home computer.
- 59% of 9 - 14-year-olds say that they do nothing else while they're online. The other 41% multi-task - talk on the phone, listen to music, eat, watch TV - while working at their computer.
- Internet usage among 9 - 14-year-olds with access to the Internet continues to rise. In 1999, youth (9 - 14) spent an average of 2.4 hours a week online. In 2000, they spent an average of 3.8 hours a week online. This represents a substantial year-over-year increase of 58%.
- Among 9 - 14-year-olds who go online, 25% seek information on sports and music, followed by science (21%), movies (17%) and celebrities (14%). By gender, sports win over the boys (35% compared to 13% of girls), while girls want the latest celebrity chat (21% compared to 8% for boys).
- Girls' online activities include sending e-mail (53%), exploring (53%), listening to music (46%), participating in chat rooms (33%) and using instant messaging/ICQ (I Seek You) (22%).
- Boys' online activities include exploring (53%), playing online games on their own (50%), sending email (42%), listening to music (38%), playing online games with other players (35%) and downloading music (29%).
Click on a link below to find out more about children & the Internet:
To view a complete compilation of Concerned Children's Advertisers television commercials, produced to assist children in making wise media and life choices, visit http://adult.cca-kids.ca/comm/series.htm.
We hope you find TV&ME useful and as always, we welcome your feedback. Be sure to email
us with your comments at info@cca-kids.ca.
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